THE MINDFUL & EMOTIONALLY INTELLIGENT SALESPERSON

DEVELOPING PRACTICAL SKILLS FOR BUILDING
TRUST AND SELLING TO THE ‘BUYING BRAIN’

WHAT IF MORE OF YOUR SALESPEOPLE SOLD LIKE YOUR TOP PERFORMERS?

Imagine the impact on your results if you could elevate all your salespeople to the results level of your top performers.

Research shows that just 20% of well-trained salespeople are ‘top performers’, 60% are ‘average performers’, and 20% are ‘bottom performers’.

If product and sales technique training were all a salesperson needed to be consistently successful, then these statistics wouldn’t exist.

The top performer edge is not product knowledge or sales technique, but the ability to relate effectively to others: Emotional Intelligence.

This proven program will teach participants how to use knowledge of neuroscience research and mindfulness techniques to develop the emotional intelligence essential to building trust with prospects and clients.

In 12 years with … this is the best sales training I’ve ever had by far.

%

‘…consider salespeople to be trustworthy’

Hubspot Research

%

‘…of salespeople were consistently effective’

Harvard Business
Review

%

‘…of customer loyalty is (as result) of the behaviours salespeople use when selling’

Harvard Business
Review

%

‘…some of the behaviours of the remaining 63% actually drove down performance’

Harvard Business Review

%

‘Top performers are 85% more productive than average’

Daniel Goleman, ‘Working With Emotional Intelligence’

DAY 01

  • Your Assessment: How Clients See you ‘Show Up’ Currently
  • Understanding the Neuroscience of Selling
  • Engaging Your Client’s ‘Buying Brain’
  • Developing Self-Awareness & an Authentic Presence
  • Cultivating Focus & Attention

DAY 02

  • Awareness of Others: Tuning into what Others Are Feeling

  • Building Strong Connections & Trust with Anyone

  • Awareness of Others: Dealing with Diverse Personalities

  • Resilience: Coping with the Stress of Selling

  • What’s Next & Action Plan…

Note: Program also available as 6 x online sessions

The theory, science and examples/case studies made it more realistic and actionable than usual sales training programs.

SALES SKILLS TRAINING IS NOT ENOUGH

Modern neuroscience demonstrates that all buying decisions are made in the emotional brain (the ‘Buying Brain’), and only then are justified by the logical brain.

We’ll elevate your sales results by training your salespeople how to behave in a manner that consistently engages the client’s ‘Buying Brain’, building the deep connection and trust that makes a positive buying relationship possible.

Before the program we use a unique EI assessment to show your salespeople how their clients and colleagues currently see them ‘show up’ – so they can develop a personalised action plan.

For eight weeks following the program, we send participants a weekly package of written and recorded materials to help them solidify the skills learned in the course.

We also invite attendees to a 4-week ‘check-in’ webinar to keep them on track with their skill development, answering any questions they might have.

To take a closer look at the program content please contact us on

eu@genosinternational.com

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