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The Mindful and Emotionally Intelligent Salesperson

Salespeople high in emotional intelligence are able to reflect on their own emotions and adjust them to best fit with the buyer and situation they are dealing with them in.

They can anticipate and plan sales interactions to help ensure the buyer feels valued and confident in dealing with them. Salespeople with high emotional intelligence are more capable of regulating their own emotions, adapting, and influencing the emotions of buyers in a subtle way that brings about positive interactions.

Mindful & Emotionally Intelligent Salesperson


During this program, attendees will improve their understanding of emotions and emotional intelligence. They explore and practice tools and techniques for applying emotional intelligence in interactions with clients and customers. During the program participants will:

Discover their own EI results and learn how clients and colleagues currently see them ‘show up’

  • Understand the neuroscience of selling
  • Learn to engage the client’s ‘buying brain’
  • Develop self-awareness and practices for demonstrating a more authentic presence
  • Grow awareness of others and tune into what others are feeling
  • Building stronger connections and trust
  • Learn techniques to deal with diverse personalities
  • Boost resilience and better cope with the stress of selling

Transform the Buyer Experience

Buyers purchase based on emotion and justify their choice with logic. Today, buyers are able to justify their decisions online and elsewhere without any input at all from salespeople. It’s the connection you make, how well you work through their objections, and how confident you help make them feel that helps you make the initial sale.

How well you deliver on your promises, maintain the relationship and help the buyer navigate internal disagreements that helps keep them loyal. Emotional intelligence is the critical competency underpinning all this.

Mindful & Emotionally Intelligent Salesperson
Genos Sales Report


As part of the program, participants will complete the Genos Emotionally Intelligent Sales Assessment. They will be provided with a Development Tips workbook, an expert-led debrief and action planning methodologies to help develop their emotionally intelligent sales behaviours.

This program can be delivered as a 1-day in-person event or over 4-6 online modules.

Attendee on Living & Working with EI in an Online World

Signing up the 4-week Emotional Intelligence program was the best decision ever! It helped me to understand better how human emotions work. It is an essential skill which helps to increase productivity and efficiency.

Attendee on Resilience Training Program

I just wanted to contact you to thank you for taking the time and effort to deliver this excellent resource. I have attended both of the last two sessions and I am really looking forward to the rest. I find this information invaluable in supporting my mindset when it comes to stressful situations. I really appreciate the work that you are doing here.

Josef Figa, HR Business Partner, Givaudan

Feedback on The Mindful & Emotionally Intelligent Salesperson was universally excellent – it was described by several of our senior salespeople as the best sales training they’d ever attended.

Joost Leerintveld, Fitbit Country Manager, Benelux

… very good, interesting and helpful … I have to say I am really seeing the benefits from it.

Sandra De Nóbrega

One of the best and most useful learning experiences. From the first session, this workshop offers reflections and tools that allow adding value to the personal growth and growth of organizations that can be intervened from the strengthening of their Emotional Intelligence. Beautifully presented, with relevant and updated data and accompanied by a team not only with high knowledge, but with the disposition and empathy of delivering response, while generating the best experience.

S.S. Muthhukumar, Executive Coach

I have seen many leaders struggling with EI and not being aware of the consequences for themselves and the people associated with them. I liked the webinar because the content was rich, and Deiric’s explanation was simple enough to understand. Avoiding triggers, SCARF was a revelation. A BIG THANK YOU to Deiric.

Cherian George, National Health Service (UK)

I am already using it to spread the message of mindfulness and EI, thereby creating a more productive and pleasant working environment. The NHS in the UK is wonderful organisation that can improve by using EI and mindfulness, by all its employees, but in particular by those in leadership and managerial roles. I would highly recommend this programme to colleagues and others.

Joké Adenuga, Productivity Consultant

We’re only halfway through this (Mindful Leader) program and I have already benefitted enormously. I have the vocabulary to describe what’s going on in my mind (all those ‘open tabs’). Sensing and becoming more aware of my emotions helps me to take control and act in a more thought out manner.

Wendy Wattrus, Financial Manager

This program has been such an important part of my personal development & growth strategy. The fact that I engaged in it in the first place was serendipitous. It has become increasingly obvious it was meant to be at this moment in my life. Thank you for all your time & valuable nuggets that have been added to my toolbox.

Christina Rodriguez

Since 15 March 2020 when lockdown began here in Spain, I have watched hours of webinars…some great…some crap. But today was the best in many ways, more engaging, more relevant, Deiric made us feel safe with what he brought into the room…sorry zoom. Where have you been all my life?

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Want to learn more about the Leading with Emotional Intelligence program?

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